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Research B2B Customer Profiles Autonomously

Autonomously researches B2B Ideal Customer Profiles (ICPs), delivering structured reports on workflows, pain points, costs, and authentic quotes.

Without it

Piece it together by hand, every time.

With it

Automate in-depth B2B Ideal Customer Profile (ICP) research to uncover critical insights about target personas, their workflows, pain points, and costs.

What you get

  • Map target ICP roles, company types, KPIs, and team structures.
  • Analyze customer workflows, daily tasks, and tools used.
  • Identify key pain points with supporting evidence from online sources.
  • Provide cost analysis including software and personnel expenses.

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Verified Pavel Rogozhin Search the webScrapeSummarizeExtract

ICP Research Skill

A comprehensive research prompt for Claude Code / Claude Desktop that autonomously investigates any B2B Ideal Customer Profile (ICP).

What it does

Given a target persona description (e.g. "HR manager at recruitment agency >500 employees"), this skill:

  1. Maps the ICP - roles, company types, KPIs, team structures
  2. Researches workflows - daily tasks, time allocation, tools used
  3. Finds pain points - real complaints from forums, Reddit, LinkedIn, Telegram
  4. Analyzes costs - software expenses, personnel costs, budget ranges
  5. Collects quotes - authentic quotes with source links

Output

A structured markdown report with 5 sections:

  • ICP Workflow Analysis (time allocation, tools, processes)
  • Pain Points & Struggles (top 5-7 with evidence)
  • Cost Analysis (direct + indirect costs)
  • Authentic Quotes & Sources (with links)
  • Key Insights Summary (opportunities, market size indicators)

Requirements

  • Tavily MCP (required) - web search, LinkedIn, content extraction
  • Bright Data MCP (recommended) - niche forums, scraping
  • Reddit MCP (optional) - direct Reddit API access

Usage

/icp-research HR manager in recruitment agency >500 employees
/icp-research SDR in outsourced B2B SaaS sales studios
/icp-research Accountants in Cyprus, companies $500K-$3M revenue

Add (report in English) for English output. Default is Russian.

Supports RU market

Built-in support for Russian-speaking markets:

  • Telegram public channels
  • VK groups + comments
  • VC.ru / Habr articles + comments
  • Niche professional forums

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