Create and Optimize Brand Content

A content-creation skill bundling brand-voice analysis, SEO optimization, and platform-specific frameworks into a repeatable workflow. Two Python scripts do the heavy lifting: brand_voice_analyzer.py scores a piece of text for formality, tone, perspective, readability, and sentence structure and returns improvement recommendations; seo_optimizer.py takes a file plus a primary keyword (and optional secondary keywords) and returns a 0-100 SEO score, keyword-density analysis, structure assessment, and meta-tag suggestions. Reference guides cover brand_guidelines.md (personality archetypes and tone attributes for first-time brand-voice setup), content_frameworks.md (templates per content type and a repurposing matrix for adapting one core message across formats), and social_media_optimization.md (platform-specific length, posting-time, hashtag, and algorithm guidance). The documented blog workflow targets a primary keyword with 500-5,000 monthly search volume, 3-5 secondary keywords, 10-15 LSI keywords, 1,500-2,500 words, and 1-3% keyword density with the keyword placed in the title, first paragraph, and 2-3 H2 headings. Content calendar planning follows a 40/25/25/10 content-pillar ratio for weekly distribution and recommends batch-creating a week's content in one session to keep brand voice consistent.

Use when writing blog posts, creating social media content, establishing or auditing brand voice, optimizing content for SEO, or planning a content calendar. Reach for the SEO and brand-voice scripts specifically when there's an existing piece of content to measure, not for pure ideation. Not the right skill for technical or API documentation or code-focused writing - it's built around marketing and editorial content workflows, not developer docs.

Inputs are a content file (for the analyzer scripts) plus, for SEO optimization, a primary keyword and optional secondary keywords. Outputs are a voice profile with a readability score and recommendations (brand_voice_analyzer.py), an SEO score with keyword-density and structure feedback and meta-tag suggestions (seo_optimizer.py), and populated templates - a content calendar, platform-adapted posts - drawn from the reference guides and asset templates.

### Analyze brand voice
python scripts/brand_voice_analyzer.py content.txt

### Optimize for SEO
python scripts/seo_optimizer.py article.md "main keyword"

### Check content against brand guidelines
grep -f references/brand_guidelines.md content.txt

### Create monthly calendar
cp assets/content_calendar_template.md this_month_calendar.md

Designed to sit alongside analytics platforms (Google Analytics, social media insights), external SEO keyword-research tools, design tools for visual assets, scheduling platforms for distribution, and email marketing systems for newsletter content - the skill's own scripts handle voice and SEO analysis, the rest is external tooling it assumes is already in place.

Content marketers, brand and editorial teams, or solo creators who need a consistent, measurable process for blog and social content - keyword-targeted SEO, a documented brand voice, and a repeatable weekly content calendar - rather than writing each piece from scratch.