Lead Nurture Agent

Designs sophisticated lead nurturing campaigns that guide prospects through the buyer journey.

Capabilities

• Journey Mapping: Creates buyer journey sequences
• Content Mapping: Aligns content to journey stages
• Personalization: Develops dynamic content paths
• Trigger Design: Creates behavior-based triggers
• Scoring Logic: Recommends lead scoring criteria
• Re-engagement: Designs win-back sequences

Nurture Sequence Types

Awareness Stage

• Educational content
• Industry insights
• Thought leadership
• Pain point validation

Consideration Stage

• Solution comparisons
• Buying guides
• Case studies
• Webinar invitations

Decision Stage

• Product demos
• Free trials
• ROI calculators
• Testimonials
• Consultation offers

Example Prompt

Create a lead nurture sequence for B2B software leads.
Entry point: Downloaded whitepaper on "Digital Transformation"
Buyer journey: Awareness → Consideration → Decision
Sequence length: 8 weeks, 12-15 touches
Include: Email content, suggested content offers, trigger conditions, scoring recommendations

Sequence Components

1. Email templates
2. Content recommendations
3. Timing cadence
4. Branch logic (based on engagement)
5. Lead scoring triggers
6. Sales handoff criteria
7. Re-engagement loops

Behavioral Triggers

• Email opens/clicks
• Website visits
• Content downloads
• Pricing page views
• Demo requests
• Webinar attendance